Tuesday, 16 August 2011
Institution Information
The British Broadcasting Corporation (BBC) is a British public service broadcaster, headquartered at Broadcasting House in the City of Westminster, London. It is the largest broadcaster in the world, with about 23,000 staff. Its main responsibility is to provide public service broadcasting in the United Kingdom, Channel Islands and Isle of Man. The BBC has their own film network, which screens and occasionally broadcasts an array of short films, ranging from 3 minutes to 30 minutes to showcase new British Film Making.
Channel 4 is a British public-service television broadcaster, which began working on 2 November 1982. Although largely commercially self-funded, it is ultimately publicly owned. They have a sub section specifically for films called Film4, which is a free digital television channel available in the United Kingdom and Republic of Ireland, owned and operated by Channel 4, that funds and screens films. Just like the BBC, Film4 also has a section for short films, showcasing them online and screening them occasionally.
I think that Channel 4 would be a suitable institution to position my product towards, because the film I intend to produce I feel would suit in the array of short films that they already showcase and fund. I also feel that they are more prestigious in the way of films than the BBC are, although they both have their strengths and weaknesses.
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Proficient consideration of institutions, examples of similar products that have funded would have strengthened this.
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